QUOTES

Scottish National Party
Digital and Political Engagement Strategist from 2014 - Present

The SNP has pioneered digital campaigning in Scotland.
— Severin Carrell and Libby Brooks, The Guardian
One party in Scotland has dominated the digital scene. The Scottish National Party not only has a legion of grassroots supporters ready to take to Twitter, it also has some of the most impressive digital engagement strategies in the world.
— Grapevine, Scottish Parliamentary Election Guide
As well as taking digital engagement to a whole new level for a political party – I’m not aware of any other UK party including these types of interactive tools in a manifesto previously – there are lessons to be learned for wider industry too. Creating engaging content to complement company announcements and publications is a great way of livening things up and attracting a wider audience. The SNP example also shows that if you’re going to do this, then make sure you do it well.

It is clear that creating digital content is a key strand of the party’s strategy and this is why it’s so impressive.
— Niki Stark, Weber Shandwick

National Collective
Director from 2011-2014

The success of National Collective had nothing to do with the arts-world names that it attracted. Any campaign can do that. It wasn’t trying to appeal to the arts establishment or bid for Arts Council grants. What was endearing and new about National Collective was the involvement of unimportant people who were invited to contribute their poetry, thoughts, art, photography, humour, knitting, or whatever, without being subjected to withering criticism.
— Ian Macwhirter, Tsunami: Scotland's Democratic Revolution
There was an explosion of creativity surrounding the referendum campaign in the run up to 18 September, as people took to the streets and social media to make their diverse voices heard. The artist-run National Collective helped channel this energy, organising numerous events under the Yestival banner over the summer and making major contributions to the debate. By acting like they live in the early days of a better nation, they continue to inspire.
— Stewart Smith, The List
Whatever your thoughts on the independence referendum, the National Collective, slogan ‘Artists and creatives for Scottish independence’, and its many supporters, is an impressive exercise in momentum-building, advocacy, organisation, and, for some, inspiration. In the cultural/political sphere, one can only see its membership and, perhaps, clout, burgeoning in the coming year.

It has provided a forum for some articulate thoughts about Scotland and its possible future. One wonders, too, whether it represents the foundation of something new in Scotland, and long-needed, a collective, grassroots voice for and from the artistic world not tethered to existing institutions.
— Phil Miller, The Herald
National Collective have been the inspiration of the independence debate so far. Out of one idea – independence – they’re drawing complexity, imagination and grassroots engagement.
— David Greig, The Sunday Herald

Edinburgh College of Art
School of Visual Communication 2005 - 2008

Damien Hirst take note.
— Rachel Devine, The Sunday Times

SPEAKING

Power, Politics and the Media: Kingdom Not United
Royal Television Society
Tuesday 9th September 2014

Chair: Laura Kuenssberg, Political Editor of BBC News
Producer: Bobby Hain, Director of Channels at STV
Panelists: Ross Colquhoun, Director of National Collective; John Curtice, Professor of Politics at University of Strathclyde; and Gregor Poynton, Associate Director (International), Digital at Portland Communications.

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Imagine Wales
University of South Wales
Saturday 10th January 2015

Chair: Dr Ruth McElroy
Panelists: Ross Colquhoun, Director of National Collective; Miriam Brett, Policy Analyst at Commonweal; Welsh language campaigner, Angharad Tomos, and Professor Richard Wyn Jones, Director of the Wales Governance Centre.

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FILM

Scotland Yet
2014
Rough Justice Films
Directed by Jack Foster and Christopher Silver


ARTICLES

How the Yes social media strategy helped SNP effect seismic change in Scottish politics
The Herald, 15th September 2015
by Ana Langer, Michael Comerford and Des McNulty

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SNP take digital engagement to the next level with interactive manifesto
Weber Shandwick, 22nd April 2015
by Niki Stark

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'Take us with you Scotland' say thousands in the North of England
BBC, 14th May 2015
by Hannah Henderson

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The SNP: A campaign made in heaven
Sunday Herald, 10th May 2015
by Tom Gordon

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Scotland is a young, vibrant nation, ready to meet the future head on
The Herald, 15th September 2014
by Ross Colquhoun

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Hot 100 2014
The List, 11th December 2014
by Stewart Smith

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Billy Bragg to feature in National Collective's Fringe show
The Herald, 8th May 2014
by Phil Miller

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Summer Festivals 2014: The five best fests for culture vultures
The List, 20th May 2014
by Yasmin Sulaiman

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Art Cave launched to push for a Yes vote in 2014 referendum
The Herald, 21st December 2013
by Phil Miller

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In the hipster's den: The playful politics of #IndyRef
The Drouth, 31st January 2014
by Andrew Tickell

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National Collective says 'it will not be bullied' by threats of legal action after publishing article on oil trader
The Drum, 18th April 2013
by Angela Haggerty

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Scottish independence: Aye, have a dream
New Statesman, 26th September 2014
by Cal Flyn

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What's new at Scottish art college degree shows?
The Sunday Times, 1st June 2008
by Rachel Devine

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Scottish independence: Call for Better Together to return Ian Taylor donation
BBC, 18th April 2013
by Glenn Campbell

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